Urban Platter Hing Powder, 100g [Pack of 2 – 50g (Hing, Compounded Asafoetida, Spice, Savoury & Umami Flavour, Add to dals, vegetables, gravies)

16 reviews|2 answered questions

This is a vegetarian product.

Key Features

  • Supreme quality 100% pure Asafoetida / Hing Powder.
  • Made from finest quality Asafoetida Resin, originating from Afghanistan.
  • Contains no additives, fillers or flavouring - this is the deal deal. Store in a cool, dry place, away from moisture.
  • Extremely pungent and flavourful Hing. Highly recommended for everyday usage.
  • Urban Platter - Simply Good Food! :)

Delivery & Expiry

Delivery: 24hr delivery in Mumbai, Delhi, Bangalore & Kolkata if products ship from same city (shown during checkout). Delivery takes 3-7 Days across rest of India.

All consumables once opened are not eligible for return & refund. Products perceived by customers as "near expiry" or "inferior" however well within the consumable period will not be eligible for refund or return either. Quality complaints regarding products will be eligible for refunds subject to them failing quality checks at our end.

Disclaimer: If we genuinely had it our way, we would like to produce, manufacture or import, distribute and make these products available for purchase just a moment before the customer's intention to purchase it, ensuring 100% shelf life.

No packaged product ever bought is produced, manufactured and sold on same day. Sincerely request customers to have realistic expectations. By demanding products to have higher shelf life, customers are invariably encouraging use of preservatives which although prolong the shelf life, even cut the costs; in the long run they are highly unhealthy.

At Urban Platter, we strongly encourage clean-label (i.e. preservative-free) nutrition. Please read the article below and educate yourself.

Myths regarding Expiry Date:
As per FSSAI, we're obligated to mention the Shelf life of the product in form of a best-before date or expiry date on every edible product we supply to you. Shelf life depends on multiple factors like the quality and freshness of the product, its moisture content, storage, transportation, packaging (most critical aspect) and handling at the customer's end. At Urban Platter, most of our products are preservative-free and we advocate clean-label eating. Hence, both us and our customers need to be well informed about best practices to enjoy the most out of our products!
 
Let's begin by an example: It is estimated that the average life expectancy of a person living in India is ~70 years. However, it does not mean that every person in India will live till 70 or cannot surpass this estimated benchmark of 70. With a healthy lifestyle, better quality nutrition and exercise routines it is very much possible to live longer and healthier.

Similarly, every packaged food product comes with an estimated expiry date. It does not necessarily mean that the product becomes unhealthy for consumption after the expiry date. Stored under proper conditions and depending on the quality of the ingredients, the product may last beyond its estimated expiry date. Dry ingredients like Salts, selected Spices and even a few tree nuts like Almonds often last much beyond their expiry dates.

Indian kitchens have had the heritage to store and use traditional Spices & Masalas for years in their pantry and also invent various techniques like using castor oil with selected grains to prolong the shelf life of ingredients.

Expectations:
Many customers expect products they are buying to be fresh and also delivered to them within 24-72 hours. Although this sounds highly rational, it is far from the reality. Here are some common facts which would help you in understanding the way packaged products are made available in the market:
  • In order for the product to be delivered to the customer within 1-3 days, the product must be almost ready to ship as soon as the customer places an order. It would be illogical to produce, manufacture and ship the product after the order is placed.
  • No matter what commercial product a customer is purchasing, it would have to be produced, procured, packed and distributed across the nearest city or hub for faster deliveries.
  • Production of ingredients itself takes months (sometimes years) before it can undergo manufacturing, packaging and distribution.
  • Manufacturing, Packing and Distribution require a considerable amount of time themselves. If the products are imported, then this timelines are prolonged even further. Did you know? India is one of the largest consumers of Dry Fruits and a whole lot of them are imported. Imports take a minimum of 2-3 months via Sea.
  • Fulfilment of order is the last milestone in this whole complex network. Having expectations for fresher goods is only aspirational and never a realistically possible event.
Many people put efforts into sustaining this network of operations which starts from production, manufacturing, packing, distribution to warehousing so that the final customer can enjoy the luxury of sourcing the product at the click of a button. Kindly be mindful of these invisible background processes the next time you buy any product.
 
Storage:
Here are 5 tips to get the best possible shelf life and experiences which you can put to everyday use:
  • Once the product is received, inspect it thoroughly well. Sensory aspects like how the product looks, its Aroma and its Taste should be a healthy indicator of its quality.
  • Always Store the product as per mentioned norms, ideally, in a Cool and Dry Place devoid of Sunlight. In a hot and humid country like ours, food products are spoilt at the slightest introduction to moisture. Bright Light or Sunlight also leads to discolouration and sometimes heats the product, leading to a poor experience.
  • Handle with a Clean and Dry Spoon / Hands. A soiled or moist spoon often carries moisture and other contaminants, further compromising the environment of the packaging of the product, thereby impacting its shelf life. Make it a practice to clean the spoon every time you use it.
  • Keep the lid Airtight or transfer it to an Airtight container. As mentioned earlier, Humidity and Air need to be of good quality. For that, choose a pre-cleaned, odour-free glass or PET container with an air-tight lid and immediately transfer it into the container immediately. This is ideal for spices, seasonings or baking ingredients.
  • Refrigerate when necessary. With most liquid products, sauces, condiments or even nuts, you must refrigerate them once opened (and keep them airtight) for the best quality experiences and shelf life. For extremely sensitive products like Almond milk and Oat milk, please follow the instructions on the pack and ideally consume them in 2-3 days once opened.

Please make an educated decision when buying food products. Bon Apetit.

Weight 0.31 kg
Dimensions 10.5 × 6 × 6 cm
MRP Rs. 650.00
Shelf Life 364 days
Content 100g
Origin India
Packaging Glass Jar
Brand Urban Platter
Ingredients Asofoetida
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MRP Price: 650.00

Discount: 5.00 (1%)

Price: 645.00 (incl. of tax)

Shipping calculated at checkout. Free shipping @ Rs. 750.

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Asafoetida

100% pure, genuinely strong and pungent Asafoetida or Hing powder, made from finest quality of Hing imported from Afghanistan. This is a gum from a variety of giant fennel, which naturally has a horrid and offensive smell, rather like rotting garlic, as in foetid. Yet it is considered the most blessed of flavourings amongst Jain and Brahmin Indians, who eat neither garlic or onions, for it adds a very similar savouriness.

In India it is grown in Kashmir and in some parts of Punjab. The major supply of asafoetida to India is from Afghanistan and Iran. There are two main varieties of asafoetida ie. Hing Kabuli Sufaid (Milky white asafoetida) and Hing Lal (Red asafoetida). Asafoetida is acrid and bitter in taste and emits a strong disagreeable pungent odour due to the presence of sulphur compounds therein. The white or pale variety is water soluble, whereas the dark or black variety is oil soluble. Since pure asafoetida is not preferred due to its strong flavour, it is mixed with starch and gum and sold as compounded asafoetida mostly in briquette form. It is also available in free flowing (Powder form) or in tablet forms.

Store it:

Once a container of asafoetida has been opened it’s best to close it as soon as possible. Then, keep it hermetically sealed in an airtight plastic container, or double wrapped – at least. If the aroma escapes you will awake to find a house reeking of yesterday’s garlic.

Asafoetida degree of pungency is directly proportionate to its freshness, as its volatile oil escapes easily and the essence then fades. Take great note of the storage advice and replace it often if you use it regularly.

Cook it:

Use in smaller amounts. You will quickly discover if you like more or less and there is no harm done if you use too much; longer cooking mellows it. But do use enough to allow it to be recognised and to contribute subtly to the cooked dish.

Asafoetida works best when first fired for five to ten seconds in hot oil until its pungency is dramatically obvious- make sure you have the extractor on or the window open. Then quickly add other ingredients to stop it burning.

Even such small amounts of asafoetida give a comforting onion-garlic flavour, which is specially good in vegetarian dishes of all kinds as well as in meat curries and stews – almost anywhere you would use onion and/or garlic but don’t wish to do so.

Uses:

Asafoetida is extensively used for flavouring curries, sauces, and pickles. It is also used in medicines because of its antibiotic properties.

1. Anti-Ageing Benefits:

This herbal spice makes an amazing anti-ageing agent. It offers the goodness of reducing wrinkles, fine lines and age spots from the face. Asafoetida can be mixed with rose water and fuller’s earth to form an effective anti-wrinkle face mask.

2. Skin Whitening Benefits:

Asafoetida can be used as a whitening agent that promotes fairness and demotes dark spots, acne marks and oiliness. It naturally hampers the production of Tyrosine in the skin. Tyrosine promotes the production of melanin in human skin that leads to skin darkening, premature ageing and dullness. Asafoetida keeps a check on the production of tyrosine. Thus, you can flaunt a blemish-free and radiant, younger skin with the use of Asafoetida face masks largely.

4. Radiance Promoting Benefits:

Asafoetida works like a radiance enhancer that imparts a never ending glow to the skin. It increases the supply of oxygen to facial tissues, which makes them lively and plump. You get a pink tinted fair skin that glows beautifully well. The best side-benefit of this radiance promotion benefit is the removal of ugly under eye dark circles completely.

5. Anti-Dryness Benefits:

Pollution and stress leaves the skin and hair dry and damaged. Asafoetida works like a dryness repairing agent that offers smooth and moist skin. It can erase all the visible signs of skin dryness like dullness, peeling, cracking, freckles, wrinkles and pigmentation.

How To Make Dryness Repellent Face Mask?

  1. Simply mix milk and rose water in a bowl and add honey to it.
  2. Add Asafoetida to the mixture and beat well.
  3. Store this flowing face pack in a refrigerator to increase its shelf life.
  4. Apply this face mask regularly to reverse all the signs of skin dryness.

6. Hair Conditioning Benefits:

Asafoetida can also be used to make hair conditioning masks. It effectively works to trap moisture in the scalp. This amazing benefit makes it a deep moisturising product that can control the problem of hair dryness and frizz to a large extent.

How To Make A Conditioning Hair Mask?

  1. Mix yogurt, green tea extract and almond oil in a bowl.
  2. Add Asafoetida to the mixture and beat well.
  3. Apply on hair from the roots to tips and leave to dry for 1 hour.
  4. Wash with lukewarm water.

This amazing hair mask offers the goodness of improving scalp health against dryness. It makes hair smooth, shiny and stronger too.

7. Digestive Benefits:

Current lifestyle, devoid of much movement and physical work, leads to digestive problems easily. Asafoetida is a natural armour of preventing and curing such digestive issues easily. It flushes out the toxins from the human digestive tract. It is a natural foe to such toxins that slow down the process of digestion in humans. Thus, it helps in easing the process of proper digestion by restoring the normal PH level of the stomach. It successfully offers freedom from the most common problem of improper digestion i.e constipation. Maybe, the pungent smell of Asafoetida works in favour of its worms repelling benefit. It should be taken at night with warm water. It flushes out the intestinal worms when taken regularly with Ajwain.

8. Mood Elevating Benefits:

Asafoetida is also known for its mood-elevating benefits. This is not a drug, but a herbal formula that triggers the production of happiness hormone and hampers the production of stress. This is a powerful stress managing spice that should be used with caution. Do not incline to its use if you have a declared history of mania.

9. Antidepressive Benefits:

Asafoetida has historically been used as an antidepressant medicine. Its ability to induce happiness and decrease the thoughts of failure and negativity makes it a powerful natural anti-depressant too.

10. Increases Metabolism:

This amazing health benefit aids multiple health issues. Asafoetida increases the body’s metabolism largely. This improves digestion. Thus, it triggers fat metabolism too. This hampers the circulation of bad cholesterol in human blood. Thus, Asafoetida keeps you safe of all the heart problems resulting from cholesterol formation and accumulation.

Weight 0.31 kg
Dimensions 10.5 × 6 × 6 cm
MRP Rs. 650.00
Shelf Life 364 days
Content 100g
Origin India
Packaging Glass Jar
Brand Urban Platter
Ingredients Asofoetida

Delivery Date

Expiry Date

16 reviews for Urban Platter Hing Powder, 100g [Pack of 2 – 50g (Hing, Compounded Asafoetida, Spice, Savoury & Umami Flavour, Add to dals, vegetables, gravies)

4.8
Based on 16 reviews
  1. dyson (Verified Purchase)

    Fragrant.

    (2) (0)
  2. Mahua (Verified Purchase)

    inDelhi, India

    Good product

    (1) (0)
  3. Dr.Dwibhashi Karteek (Verified Purchase)

    inAndhra Pradesh, India

    Excellent

    (1) (0)
  4. Ketan Hiren Desai (Verified Purchase)

    Taste original hing

    (1) (0)
  5. Rajeshwar Prasad (Verified Purchase)

    Product is genuine and was delivered very fast. This Hing has a strong aroma.

    (1) (0)

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Q & A

What is the percentage of heeng in this 100 gram powder ? Ramesh Sharma asked on 12/06/2021

There is 15-17 % Hing in the product.

Nikhil answered on 12/06/2021 store manager
(0) (0)
Hi sir In this hing powder any thing is mixed. Is it not available in crystal form G K SARMA asked on 08/06/2021

In order to make a powder, we must add wheat flower. If you want hing in a crystal form, please order our Afghan asafoetida Chunks.

Nikhil answered on 08/06/2021 store manager
(0) (0)

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While we work to ensure that product information is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our web site. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. For additional information about a product, please contact the manufacturer.
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This Urban Platter Hing Powder, 100g [Pack of 2 - 50g (Hing, Compounded Asafoetida, Spice, Savoury & Umami Flavour, Add to dals, vegetables, gravies) can be yours for only ₹645.00! If you have any questions, ask us.